[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.somax.sk\/velka-stavka-od-spolocnosti-spotify-na-podcasty-sa-zacina-vyplacat\/#Article","mainEntityOfPage":"https:\/\/www.somax.sk\/velka-stavka-od-spolocnosti-spotify-na-podcasty-sa-zacina-vyplacat\/","headline":"Ve\u013ek\u00e1 st\u00e1vka od spolo\u010dnosti Spotify na podcasty sa za\u010d\u00edna vypl\u00e1ca\u0165","name":"Ve\u013ek\u00e1 st\u00e1vka od spolo\u010dnosti Spotify na podcasty sa za\u010d\u00edna vypl\u00e1ca\u0165","description":"Publikum podcastov na Spotify za\u017e\u00edva obrovsk\u00fd rast, uviedla spolo\u010dnos\u0165 vo svojej spr\u00e1ve o\u00a0v\u00fdnosoch. Organiz\u00e1cia uv\u00e1dza, \u017ee jej publikum podcastov sa od posledn\u00e9ho \u0161tvr\u0165roka zv\u00fd\u0161ilo o\u00a0viac ako 50 percent a\u00a0od za\u010diatku sa takmer zdvojn\u00e1sobilo. Spolo\u010dnos\u0165 tie\u017e zaznamenala celkov\u00fd n\u00e1rast po\u010dtu predplatite\u013eov, pri\u010dom celkov\u00fd po\u010det platite\u013eov poistn\u00e9ho vzr\u00e1stol v\u00a0porovnan\u00ed s\u00a0posledn\u00fdm \u0161tvr\u0165rokom o\u00a09 percent na 108 mili\u00f3nov a\u00a0akt\u00edvnych...","datePublished":"2019-08-17","dateModified":"2023-04-28","author":{"@type":"Person","@id":"https:\/\/www.somax.sk\/author\/#Person","name":"","url":"https:\/\/www.somax.sk\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/ed80251b84ed676fcd71ef963d220ceeed5d461f9c4be55eee40f0fa01d17ef9?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/ed80251b84ed676fcd71ef963d220ceeed5d461f9c4be55eee40f0fa01d17ef9?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"somax.sk","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.somax.sk\/wp-content\/uploads\/img_a306311_w16781_t1568820006.jpg","url":"https:\/\/www.somax.sk\/wp-content\/uploads\/img_a306311_w16781_t1568820006.jpg","height":0,"width":0},"url":"https:\/\/www.somax.sk\/velka-stavka-od-spolocnosti-spotify-na-podcasty-sa-zacina-vyplacat\/","about":["Business"],"wordCount":328,"articleBody":"Publikum podcastov na Spotify za\u017e\u00edva obrovsk\u00fd rast, uviedla spolo\u010dnos\u0165 vo svojej spr\u00e1ve o\u00a0v\u00fdnosoch. Organiz\u00e1cia uv\u00e1dza, \u017ee jej publikum podcastov sa od posledn\u00e9ho \u0161tvr\u0165roka zv\u00fd\u0161ilo o\u00a0viac ako 50 percent a\u00a0od za\u010diatku sa takmer zdvojn\u00e1sobilo. Spolo\u010dnos\u0165 tie\u017e zaznamenala celkov\u00fd n\u00e1rast po\u010dtu predplatite\u013eov, pri\u010dom celkov\u00fd po\u010det platite\u013eov poistn\u00e9ho vzr\u00e1stol v\u00a0porovnan\u00ed s\u00a0posledn\u00fdm \u0161tvr\u0165rokom o\u00a09 percent na 108 mili\u00f3nov a\u00a0akt\u00edvnych pou\u017e\u00edvate\u013eov mesa\u010dne vzr\u00e1stlo\u00a0 na 232 mili\u00f3nov, \u010do predstavuje n\u00e1rast o\u00a07 percent, \u010do zaznamenal The Wall Street Journal.Rast vo \u017eivom vysielan\u00ed nazna\u010duje, \u017ee sa invest\u00edcie od spolo\u010dnosti Spotify za\u010d\u00ednaj\u00fa vypl\u00e1ca\u0165. Za\u010diatkom tohto roka spolo\u010dnos\u0165 z\u00edskala podcastingov\u00fa sie\u0165 Gimlet Media a\u00a0Anchor, ktor\u00e1 vyr\u00e1ba n\u00e1stroje, ktor\u00e9 umo\u017enia tvorcom vytv\u00e1ra\u0165, publikova\u0165 a\u00a0spe\u0148a\u017eova\u0165 vysielania. Nasleduj\u00faci mesiac z\u00edskala Parcast, \u010fal\u0161iu sie\u0165 pre casty. V\u00a0\u010dase akviz\u00edcie spolo\u010dnosti Gimlet organiz\u00e1cia uviedla, \u017ee pl\u00e1nuje investova\u0165 500 mili\u00f3nov dol\u00e1rov do svojej \u010dinnosti vysielan\u00ed, pri\u010dom jej gener\u00e1lny riadite\u013e Daniel Ek predpoved\u00e1, \u017ee 20 percent v\u0161etk\u00e9ho po\u010d\u00favania na platforme nakoniec poch\u00e1dza z\u00a0podcastov.Minul\u00fd mesiac firma Spotify ozn\u00e1mila viacro\u010dn\u00fa dohodu o\u00a0podcastingu s\u00a0medi\u00e1lnymi spolo\u010dnos\u0165ami Higher Ground Productions, Barack Obama a\u00a0Michelle Obama. V\u00fdsledkom bud\u00fa streamy, ktor\u00e9 s\u00fa exkluz\u00edvne pre slu\u017ebu streamovania. Dohoda je podobn\u00e1 ako Higher Ground s\u00a0Netflixom, ktor\u00fd bude ma\u0165 prv\u00e9 vydanie\u00a0 v\u00a0American Factory koncom tohto roka. Exkluz\u00edvne streamy bud\u00fa d\u00f4le\u017eit\u00fdm prvkom pri z\u00edskavan\u00ed \u013eud\u00ed, aby vysk\u00fa\u0161ali program, namiesto toho, aby sa dr\u017eali svojich existuj\u00facich aplik\u00e1ci\u00ed streamov.Napriek 31%\u00a0 medziro\u010dn\u00e9mu n\u00e1rastu pr\u00edjmov predplatite\u013eov na 1,5 miliardy EUR a\u00a034% n\u00e1rastu pr\u00edjmov podporovan\u00fdch reklamou na 165 mili\u00f3nov EUR, Gigant na\u010falej str\u00e1ca peniaze.                                                                                                                                                                                                                                                                                                                                                                                        5\/5 - (6 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Ve\u013ek\u00e1 st\u00e1vka od spolo\u010dnosti Spotify na podcasty sa za\u010d\u00edna vypl\u00e1ca\u0165","item":"https:\/\/www.somax.sk\/velka-stavka-od-spolocnosti-spotify-na-podcasty-sa-zacina-vyplacat\/#breadcrumbitem"}]}]